Invoxcontact is a Numintec product that features different services. Graphically, each service is represented with the figure of a different-coloured tear, so we included these colours and the shape in the Invoxcontact logotype as a background and across the entire text. We were also asked to provide a logotype for Breaking News, which would be used as the heading for the company’s internal newsletter. It was supposed to be informal and fun, hence we took the figure of a cloud, which enjoys great presence in the company’s overall identity, and we turned it into a character with simple and rounded forms.
European Textile Machinery Roadshow in Colombia identity